Medical Representative (MR)

Medical representatives are the key link between pharmaceutical or medical equipment companies and healthcare professionals. A medical representative's job is to promote and sell their company's products, whether that's pharmaceutical drugs or medical equipment. Customers can include doctors, nurses and pharmacists. The medical representative will increase product awareness, answer queries, provide advice and introduce new products.

Excellent sales skills are a key requirement for medical representatives

Key Responsibilities Include:

  • Organising appointments and meetings with community- and hospital-based healthcare staff
  • Identifying and establishing new business
  • Negotiating contracts
  • Demonstrating or presenting products to healthcare staff including doctors, nurses & pharmacists
  • Undertaking relevant research
  • Meeting both the business and scientific needs of healthcare professionals
  • Maintaining detailed records
  • Attending and organising trade exhibitions, conferences and meetings
  • Managing budgets
  • Reviewing sales performance
  • Writing reports & other documents